Why Visit Hoi An: Discover the Ancient Charm of Vietnam’s Cultural Gem
Are you searching for a destination that blends rich history with breathtaking natural beauty? Look no further than Hoi An, a UNESCO World Heritage Site and a jewel of Vietnam.With its ancient architecture, unique cuisine, and vibrant traditional festivals, Hoi An has a magical charm that captivates visitors from the very first encounter. So, why should Hoi An be on your travel bucket list? Let’s dive into 10 compelling reasons why this extraordinary destination deserves a spot in your travel plans!
Overview of Hoi An

Hoi An is one of Vietnam’s most prominent tourist destinations, located in Quang Nam Province, approximately 30 kilometers south of Da Nang. Recognized as a UNESCO World Heritage Site since 1999, Hoi An is not just an ancient town but also a cultural symbol, embodying the values of history, art, and human connection.
The history of Hoi An is closely tied to its role as a bustling international trading port from the 15th to the 19th century. Merchants from Vietnam, Japan, China, and various Western countries converged here to trade and exchange goods, creating a diverse and vibrant cultural melting pot. This rich heritage is reflected not only in the town’s well-preserved ancient architecture but also in the lifestyle, customs, and traditions of its local people.
Hoi An Ancient Town stands out with its narrow brick-paved streets, moss-covered tiled roofs, and vibrant, colorful lanterns. The atmosphere here exudes a nostalgic charm, yet it remains lively thanks to the bustling commercial, cultural, and tourist activities. Visiting Hội An feels like stepping into a living historical film, where every corner holds stories from the past.
Beyond its historical value, Hoi An is renowned for its harmonious fusion of classical architecture and nature. The buildings here are not only visually stunning but also embody the cultural intermingling of various civilizations. Notably, areas along the Hoài River and tranquil villages like Tra Que offer a serene connection with nature, providing visitors with a sense of peace and relaxation.
What makes Hoi An truly captivating is the harmonious combination of its cultural richness and the warm hospitality of its people. The locals are friendly, gentle, and always willing to share fascinating stories about the town’s history, unique cuisine, and vibrant traditions. These elements come together to make Hoi An an unforgettable and essential stop on any journey through Vietnam.
Why is Hoi An a must-visit destination? 13 reasons to explore this charming town
Why visit Hoi An? Here are the top 13 reasons why this enchanting destination should be your next stop on your journey through Vietnam:
1. Why visit Hoi An? Distinctive historical and cultural value

One of the top reasons to visit Hoi An is its unique historical and cultural significance. Recognized as a UNESCO World Heritage Site since 1999, Hoi An is a testament to timeless cultural and historical value. Since the 15th century, it has flourished as an important international trading port, where cultures from Vietnam, Japan, China, and the West converged. Its well-preserved ancient architecture and traditional customs offer visitors a vivid journey into a fascinating historical era.
2. Unique classical architecture
Hoi An’s Ancient town is an open-air museum, featuring centuries-old houses, moss-covered tiled roofs, and vibrant lanterns. Landmarks like the Japanese Covered Bridge, Phuc Kien Assembly Hall, and Trieu Chau Assembly Hall are not only aesthetically beautiful but also showcase a blend of architectural styles, creating a distinctive and unforgettable charm for the town.
3. Why visit Hoi An? Exquisite local cuisine

Why should you visit Hoi An? One of the top reasons is its incredible specialties. Hoi An is a food lover’s paradise, offering signature dishes like Cao Lau, Quang noodles, Banh Dap Hen Xao, and Chicken with rice. The food here is not only delicious but also reflects the cultural fusion through its unique cooking methods and ingredients. Visitors can also indulge in street food at the night markets to fully experience the flavors of Hoi An.
4. Stunning natural scenery and waterway experiences
Hoi An is not only famous for its ancient town but also boasts breathtaking natural beauty. The Hoai River offers a tranquil and picturesque setting, especially at night when the lantern lights reflect off the water. The pristine beaches of Cua Dai and An Bang, with their clear waters and soft white sands, are perfect for a relaxing getaway. The Tra Que Vegetable Village and lush rice fields are also must-see spots for nature lovers.
5. Why visit Hoi An? Traditional cultural activities
Hoi An is home to numerous unique festivals and cultural events, the most notable being the lantern festival held on the full moon nights of the lunar calendar. Visitors can also join lantern-making, cooking, or weaving workshops, offering a deeper understanding of the local culture. The Hoi An Night Market is a lively space where you can shop for souvenirs and savor the region’s specialties.
6. Long-standing traditional villages

Hoi An is home to several traditional villages, such as the Thanh Hà pottery village and the Kim Bong carpentry village. Here, visitors can not only admire finely crafted products but also participate in hands-on experiences like pottery-making and wood carving, gaining a deeper appreciation for the skill and dedication of the artisans.
Read more: Hoi An food market: A must-visit foodie destination
7. Friendly and hospitality locals
Hoi An is home to several traditional villages, such as the Thanh Ha pottery village and the Kim Bong carpentry village. Here, visitors can not only admire finely crafted products but also participate in hands-on experiences like pottery-making and wood carving, gaining a deeper appreciation for the skill and dedication of the artisans.
8. A Fusion of Art and Entertainment
Hoi An is the perfect destination for art lovers. The “Memory of Hoi An” performance vividly recreates the town’s history and culture through stunning live shows. Additionally, the town’s art galleries and photo exhibitions offer a unique and creative space for visitors to explore and appreciate local artistry.
9. Why visit Hoi An? A Photographer’s Paradise
Hoi An ancient town, with its charming alleys, historic tiled roofs, and vibrant lanterns, is an ideal place for photography. The lush rice fields, Tra Que Vegetable Village, and the picturesque Hoài River also provide stunning backdrops for artistic photos.
10. Fun Cycling and Local Exploration
Hoi An offers exciting cycling routes that take visitors through rice fields, peaceful villages, and coastal roads. These cycling tours not only allow travelers to discover the area’s natural beauty but also provide a chance to interact with locals and learn more about the daily life and culture of the region.
11. A Unique Lantern Festival Experience
Hoi An is famous for its Lantern Festival, held on the full moon nights of the lunar calendar. This is a captivating cultural tradition where visitors can release colorful lanterns onto the Hoai River, sending prayers for peace and good luck. The mesmerizing scene of thousands of lanterns floating on the water creates a beautiful and unforgettable atmosphere.
12. Why visit Hoi An? A calm and peaceful ambience
While many tourist destinations are bustling and energetic, Hoi An offers a relaxing, tranquil escape. The quiet streets free from noisy traffic, the calm Hoai River, and the serene atmosphere of traditional villages create a slow-paced environment, allowing visitors to temporarily disconnect from the stresses of everyday life and enjoy a more relaxed pace.
13. Wonderful lodging experiences

Hoi An offers more than just luxury hotels and resorts; it is also known for its charming homestays and traditional houses designed in a classic style. Accommodations like Bliss Hoi An perfectly combine modern amenities with classical architecture. What truly sets the town apart is the warm and attentive service from the locals, making Hoi An an exceptional place to stay. This hospitality is one of the many reasons why Hoi An should be on your travel list.
Best time to visit Hoi An
Hoi An is a fantastic destination to visit year-round, but choosing the right time can enhance your experience. The ideal time to visit is during the dry season, from February to August, when the weather is pleasant and the natural landscapes are at their most vibrant.
Dry Season (February to August) – The most perfect time to visit
During the dry season, Hoi An welcomes visitors with clear blue skies, gentle golden sunshine, and average temperatures ranging from 25°C to 30°C. This is the ideal time to explore this ancient town, enjoy outdoor activities, and visit famous beaches like Cua Dai and An Bang. In particular, evenings in Hoi An during this time are very pleasant, making it perfect for a stroll along the Hoai River or participating in the enchanting lantern festival.
Rainy Season (September to January) – A different experience
Despite being less popular than the dry season, the rainy season in Hoi An has its own charm. Light showers create a peaceful atmosphere, offering a romantic setting for those who enjoy tranquility. This time of year also allows visitors to experience Hoi An in a new way, with opportunities to explore museums, savor local cuisine, or join cozy craft workshops.
The best time to visit Hoi An is during the dry season when the weather is ideal for sightseeing and outdoor activities. However, if you’re seeking something different or wish to experience unique festivals, the rainy season or full moon nights also offer an unforgettable alternative.
Read more: Explore Hoi An Market: The heart of local culture & cuisine
Ideal accommodation for your Hoi An Trip

Bliss Hoi An Beach Resort & Wellness is one of the most popular luxury resorts in Hoi An, located along the pristine Binh Minh Beach. With a unique design that blends traditional Vietnamese architecture with modern elements, Bliss Hoi An offers a luxurious yet cozy retreat welcoming all the visitors.
The resort features 137 elegant rooms and villas, divided into 7 different categories. Each room is thoughtfully designed with high-end wooden furnishings, spacious layouts, and stunning views of either the ocean or the lush green gardens.
Highlight Services at Bliss Hoi An
- Ngoc Linh Spa: Experience ultimate relaxation at Bliss’s premium spa, situated beside a stunning 55-meter infinity pool. With traditional massage and wellness therapies, the spa offers a holistic approach to rejuvenate your body and mind.
- Yoga and Tai Chi Chuan Classes: Recharge your energy with daily yoga, Tai Chi Chuan, and fitness classes at the resort. These activities are designed to help guests stay active and refreshed throughout their stay.

- Infinity Pool and Green Spaces: The infinity pool at Bliss is a true highlight, offering breathtaking views of Binh Minh Beach. Immerse yourself in the crystal-clear waters while enjoying the tranquil surroundings.
- Complimentary Shuttle Service: Bliss provides free shuttle transportation between the resort and Hoi An Ancient Town, ensuring a hassle-free experience as you explore the area’s iconic attractions.
- Free bicycle rentals: Guests can borrow bicycles free of charge to leisurely explore the peaceful countryside of Hoi An and soak in its serene beauty.
Unique Retreat Activities
Bliss Hoi An is more than just a place to stay; it offers guests a variety of engaging activities to enhance their trip. From cooking classes and lantern-making workshops to countryside tours, these unique experiences provide a deeper understanding of local culture and life.
Prime Location
Situated on the serene Binh Minh Beach, Bliss Hoi An is just a 20-minute drive from Hoi An Ancient Town. This ideal location combines tranquility and relaxation with convenient access to the area’s top attractions.
Bliss Hoi An not only promises a memorable vacation with its luxurious spaces and dedicated service but also opens the door to extraordinary cultural and natural experiences in Hoi An. If you’re looking for the perfect getaway, Bliss Hoi An is the ideal choice.